Strategic Pricing For The Current Market
Setting the right price from the outset is crucial for setting your sale up for success. We have created a system to look extensively at comparable listings and current market conditions when figuring out how to price your home for the right outcome: reaching a certain buyer, a quick sale, and a great offer.
Understanding the difference between similar properties and how that influences buyer perception and pricing, we’re able to accurately suggest a price point that both honours your home’s value and speaks to buyers who see that value.
We easily navigate negotiations, knowing what to expect from the buying side, what’s worth conceding, and where you should hold firm. And we do this all with the nuance to come to an agreement that’s fair, and a win for both sides.
We aren’t casual real estate professionals, we’re passionate experts who regularly research the market.
Powerful Marketing At Your Fingertips
No two homes are the same, and neither is our tailored marketing strategy. You’ll get a listing plan created specifically for your property and the likely buyer. We might prioritize a robust online strategy, or focus on impactful print marketing to create a strong local buzz.
- Identify potential upgrades and provide cost analyses and advice about strategic transformations worth the investment
- Custom staging based on your specific property and buyer expectations
- Polished photography, videography, property tours, and
- Prominent listing feature on naccaratogroup.com and relevant real estate sites
- Strategic social media and digital marketing campaigns
- Engaging print marketing materials including feature sheets, brochures, direct mailers, etc.
- Circulating your listing within our local network, creating opportunities for an off-market sale
- An Open-House system we’ve developed that aims to sell your home, not just grow our business
Beyond impactful marketing, we are relentless with outreach and follow-up; we tap our extensive network of agents who represent similar clients to source as many quality buyers as possible, and we never let a lead turn cold. We treat the sale of your property like it’s our own.



















